FYI: Hyundai is making a strategic move in the electric vehicle market with the introduction of the Ioniq 5 XRT, aimed at outdoor and adventure enthusiasts.
Subaru’s Crosstrek has set a precedent in the car market, successfully capturing the attention of consumers by transforming a standard hatchback into a rugged outdoor vehicle, perfect for regions with unpaved roads and snowy climates. Hyundai, it seems, is taking a page from this successful strategy book and applying it to the electric vehicle segment with the all-new 2025 Hyundai Ioniq 5 XRT.
Having experienced it firsthand on some dusty roads near Palm Desert, CA, it’s clear that Hyundai’s approach is more than just a gimmick—it has substantial potential.
What Makes the Ioniq 5 XRT Stand Out?
Hyundai continues its trend of rugged XRT trims to its lineup, this time adding the all-electric Ioniq 5 to the roster. With a U.S.-exclusive trim below the Limited spec, the XRT takes advantage of increased ground clearance—rising by 0.9 inches to a total of seven inches—and uniquely tuned suspension. This elevates the vehicle’s approach and departure angles, essential for tackling more challenging roads and obstacles.
Aesthetically, the XRT differentiates itself with a "Digital Camo" black pattern cladding and vibrant red tow hooks. It also features 235/60R-18 Continental CrossContact ATR all-terrain tires and an intuitive "TERRAIN MODE" button equipped with Snow, Mud, and Sand drive modes. Unlike the standard Ioniq 5, these features enhance the vehicle’s appeal for adventure seekers looking for a capable EV off-roader.
Driving Experience
Initially envisioned as cumbersome, the Ioniq 5 XRT turned out to be a delight to drive. Though my time with it was limited to an improvised dirt track with some steep gradients, the vehicle demonstrated impressive stability and reliability off the tarmac. In Sand Mode, the dual-motor all-wheel-drive system and precise traction control provided remarkable control and fun.
The power from the 320 hp and 446 lb-ft torque delivers the excitement one expects, especially when leaving paved roads behind. The XRT handles striking off-road maneuvers with ease, even though pushing the vehicle into a slide requires intentional effort.
Off-Road Limitations and Concerns
While the exterior design and rugged capabilities are attention-grabbing, the Ioniq 5 XRT isn’t designed as an extreme off-road machine. There are no differential locks or height-adjustable suspension features typical in dedicated off-road vehicles. Moreover, range sacrifices are apparent due to its off-road enhancements, listed at 259 miles per charge on the EPA, less than other trims.
One downside involves the onboard cameras, which could benefit from staying activated at higher speeds to enhance off-road safety and convenience. A software update could potentially resolve this.
Value and Market Position
Priced at $55,400 excluding destination fees, it’s a significant investment, about $6,000 more than the SEL AWD version but competitively priced against rivals like the Ford Mustang Mach-E Rally. The XRT is positioned less as a high-performance vehicle and more as a practical choice for anyone living in regions with adverse weather or challenging roads.
If your lifestyle involves frequent interactions with tough terrains, the Ioniq 5 XRT emerges as a top contender among EVs. Though it might not rival traditional 4x4s completely like the Rivian R1S or the practical Subaru Crosstrek, it carves a niche within the evolving electric segment, melding adventure enthusiasm with green energy efficiency. For residents in regions like upstate New York, the vehicle offers a compelling, all-electric alternative.
For more stories and updates from the automotive world, contact us at tips@automotive.fyi, or follow us on Twitter @automotivefyi. Written by William Kouch, Editor of Automotive.fyi.
