Close Menu
Automotive.FYI
  • News
  • Reviews
  • Buying Guide
  • Best Vehicles
  • Luxury Cars
  • Super Cars
  • Electric Vehicles

Subscribe to Updates

Subscribe to our newsletter and stay updated with the latest news and exclusive offers.

What's Hot

Tesla Model S Plaid Rivals Ferrari SF90 and Porsche 911 Turbo S

May 9, 2025

Tesla’s Insurance Division Faces Significant Challenges Amid Current Market Turmoil

May 9, 2025

Effortless Trailer Backup: Master Techniques for Smooth Maneuvering

May 9, 2025
Facebook X (Twitter) Instagram
Subscribe
Automotive.FYI
Facebook X (Twitter) Instagram YouTube
  • News

    Tesla Model S Plaid Rivals Ferrari SF90 and Porsche 911 Turbo S

    May 9, 2025

    Effortless Trailer Backup: Master Techniques for Smooth Maneuvering

    May 9, 2025

    Top-Rated Long-Lasting All-Season SUV Tires from Consumer Reports

    May 8, 2025

    Comparing Porsche Taycan and Electric Airplane: Performance and Innovation

    May 8, 2025

    Top All-Season Tires of 2025: Expert Reviews and Recommendations

    May 7, 2025
  • Reviews

    Exploring the Can-Am Ryker Rally: Versatile Tripod for On-Road and Off-Road Adventures

    September 12, 2024

    Top 11 Insights on the 2024 Porsche Panamera 4’s Features

    September 11, 2024

    8 Insights into the Powerful Land Rover Defender V8 Experience

    September 11, 2024

    Showdown Between Honda Civic Type R and Acura Integra Type S

    September 10, 2024

    5 Key Insights on the 2024 Jeep Gladiator Mojave X

    September 6, 2024
  • Buying Guide

    Maximize Your Trade-In Value: Tips for Getting Top Dollar

    September 9, 2024

    Stunning German Art Masterpiece Leads Record Sales at Sotheby’s Munich

    September 8, 2024

    Top-Rated Brands for Reliable Used Cars According to Consumer Reports

    September 8, 2024

    Top 4 Mistakes to Avoid When Purchasing a New Car

    September 6, 2024

    2025 Chrysler Pacifica Hybrid Unveils New Trim Options, Sees $3,000 Price Hike

    September 4, 2024
  • Best Vehicles

    Top Cars Under $30K for 2024: Affordable Excellence

    July 8, 2024

    Top Expert-Reviewed Midsize SUVs for 2024: Best Picks for Performance and Value

    July 8, 2024

    Top Mid-Size Truck Picks for 2024 and 2025: Expert Reviews and Recommendations

    June 17, 2024

    Top Affordable Cars to Buy in 2024: The Best Picks Under $30K

    May 9, 2024

    Top Compact Trucks to Watch in 2024

    April 15, 2024
  • Luxury Cars

    Land Rover Returns to 2026 Rally Racing with Defender D7X-R in Dakar

    May 8, 2025

    Timeless Elegance and Investment Potential: Enhance Your Style Today

    May 5, 2025

    Aston Martin’s Iconic Design Influences Miami Skyscraper’s Unique Architecture

    May 3, 2025

    Top Ferrari 296 GTB and GTS Models Available for Purchase Today

    May 1, 2025

    Discover the Game-Changing Entry-Level Track Car for Beginners

    April 29, 2025
  • Super Cars

    Customized Porsche 911 Unveiled by eBay at Miami F1 Event

    May 9, 2025

    Soviet Spacecraft Set to Reenter Earth’s Atmosphere, Predict Trackers

    May 8, 2025

    Minnesota Man’s Chevy Impala Turns into Unexpected Automotive Nightmare

    May 7, 2025

    Exclusive Club Offers Millionaires Unique Car Racing at Miami Grand Prix

    May 5, 2025

    Californian Amazed by GMC’s Innovative Next-Generation Electric Truck Experience

    May 4, 2025
  • Electric Vehicles

    Tesla’s Insurance Division Faces Significant Challenges Amid Current Market Turmoil

    May 9, 2025

    New Company Adopts Tesla Semi Truck in Recent Sighting Event

    May 9, 2025

    Georgia’s Electric Vehicle Expansion Faces Uncertainty, Senators Alert Public

    May 9, 2025

    Bill Gates Criticizes DOGE Impact; Elon Musk’s Controversial Reply Highlights Risks

    May 8, 2025

    Tesla Cybertruck Introduces Subscription Model for Popular Feature

    May 8, 2025
Automotive.FYI
Home»Electric Vehicles»Jeep Seeks Urgent Revival to Boost Sales and Market Presence
Electric Vehicles

Jeep Seeks Urgent Revival to Boost Sales and Market Presence

William D. KouchBy William D. KouchSeptember 13, 2024Updated:April 21, 2025No Comments5 Mins Read
Facebook Twitter Pinterest LinkedIn Reddit WhatsApp Email
Jeep Seeks Urgent Revival To Boost Sales And Market Presence
Share
Facebook Twitter Pinterest Reddit WhatsApp Email

FYI: Jeep is facing a critical juncture as it attempts to catch up in the electrification race, while grappling with gaps in its current gas-powered lineup.

As the global automotive industry races towards electrification, automakers are at a crossroads: either lead the charge with diverse electric vehicle (EV) offerings or bide their time and risk falling behind. Unfortunately, Jeep and its parent company Stellantis have opted for the latter and are now hastily trying to bridge the gap. Compounding their challenges are persistent issues within their lineup of gasoline-powered vehicles that need urgent attention.

This Friday edition of Critical Materials delves into the pivotal developments shaping the world of EVs, software-defined vehicles, and autonomous technology.

### Jeep’s Struggle to Catch Up and the Electric Comeback Plan

Jeep’s inaugural fully electric model, the Wagoneer S mid-size crossover, is finally slated for a fall release. Marking its entry into the EV market over a decade into the global transition, Jeep’s lateness is glaring in comparison to rivals with existing electric lineups. While Jeep touts its plug-in hybrids (PHEVs) like the Wrangler 4xe and the Grand Cherokee 4xe, it still lags behind competitors who are already deep into the EV territory.

Beyond electrification, Jeep faces significant challenges with its traditional vehicle lineup. The discontinuation of the entry-level Renegade and Cherokee last year has left a substantial gap, especially in the vital mid-size crossover segment. With Jeep’s focus skewed towards compact and full-size SUVs, the company saw its sales plummet to a mere 643,000 vehicles in 2023—a stark contrast to the nearly one million units sold prior to the pandemic.

Adding to the company’s woes is an open letter from Kevin Farrish, head of Stellantis’ U.S. dealer council, to CEO Carlos Tavares, highlighting the dire state of the brand’s market share, tumbling stock prices, and discontent within the dealer network.

However, Jeep CEO Antonio Filosa remains optimistic about the brand’s resurgence. Speaking to CNBC, Filosa outlined a strategy to reduce prices across the lineup, implement aggressive pricing incentives, and ramp up advertising efforts. The company has also planned a roadshow to address dealer grievances directly.

Jeep aims to leverage the growing popularity of hybrids as a springboard for its upcoming fully electric line. Upcoming EV models include the Wagoneer S, the Recon—a Wrangler-inspired electric SUV, a $25,000 electric Renegade, and an unnamed “mainstream UV”. Stellantis’ recent $406 million investment in Michigan plants for EV production is expected to catalyze Jeep’s electrification drive. While the journey ahead may be arduous, Jeep now has a golden opportunity to regain momentum.

### Biden’s 100% Tariff on Chinese EV Imports Set to Commence

In another significant development, the Biden administration’s 100% tariff on Chinese electric car imports is set to take effect on September 27, as per the U.S. Trade Representative’s announcement to Reuters.

This tariff is part of a broader strategy to diversify the U.S. EV supply chain and mitigate the risk of a deluge of affordable, high-quality Chinese EVs entering the domestic market. The issue has been contentious, with China asserting the superiority of its EVs, while the U.S. and EU accuse China of overcapacity and state-driven subsidies that could undermine local manufacturers.

Political uncertainty casts a shadow over America’s EV policy, particularly with the approaching November presidential election. The tariffs and EV incentives could see significant shifts depending on the election outcome.

### Toyota and Hyundai Discuss Potential Hydrogen Collaboration

Despite hydrogen fuel cell technology struggling to gain traction in the U.S., automakers like Hyundai and Toyota aren’t giving up yet. Hyundai, fresh off of discussions with General Motors, is now eyeing a partnership with Toyota. According to local reports, Toyota CEO Akio Toyoda is expected to meet Hyundai Motor Group Chairman Chung Euisun in Korea this October to explore collaborative opportunities for hydrogen-powered vehicles in select markets.

While the U.S. market has yet to see substantial adoption, Toyota has the Mirai, and Hyundai offers the Nexo—both hydrogen-powered vehicles. Although these models have seen limited excitement, especially with deteriorating hydrogen infrastructure in the U.S., the brands remain hopeful about the technology’s prospects in Europe and Asia, where hydrogen adoption appears more promising.

### Reimagining Jeep’s Future

Jeep’s identity is rooted in rugged, off-road capabilities, but the brand now faces a unique challenge in adapting this heritage to the EV landscape. While the Wagoneer S aims to be more aerodynamic and efficient, America’s first all-electric Jeep leaves room for more excitement.

To regain its lost momentum, Jeep must address its lineup gaps, deliver compelling electric and hybrid models, and strengthen dealer and customer relationships. The task is daunting, but with concerted effort and strategic adjustments, Jeep can reclaim its position in the evolving automotive market.

For more insights and updates, reach out to us at tips@automotive.fyi, or follow us on Twitter @automotivefyi.

William Kouch, Editor of Automotive.fyi

Boost Jeep Market Presence Revival Sales Seeks Urgent
Share. Facebook Twitter Pinterest LinkedIn WhatsApp Reddit Email
Previous ArticleNew Yorker Uncovers Abandoned Graveyard of 300 Vintage Classic Cars
Next Article 1974 Corvette Transformed into an Incredible Star Wars Tribute Masterpiece
Wi
William D. Kouch

William Kouch, EV Senior Editor at automotive.fyi, graduated with a degree in Communications from Illinois Wesleyan University. With an extensive background in electric vehicles and a focus on Tesla and other leading brands, he brings deep industry insights and a passion for sustainable transportation. Follow William for expert analysis and updates on the future of electric mobility.

Related Posts

Tesla’s Insurance Division Faces Significant Challenges Amid Current Market Turmoil

May 9, 2025

New Company Adopts Tesla Semi Truck in Recent Sighting Event

May 9, 2025

Georgia’s Electric Vehicle Expansion Faces Uncertainty, Senators Alert Public

May 9, 2025

Bill Gates Criticizes DOGE Impact; Elon Musk’s Controversial Reply Highlights Risks

May 8, 2025

Tesla Cybertruck Introduces Subscription Model for Popular Feature

May 8, 2025

Tesla Megapacks Boost xAI Colossus Supercomputer with Sustainable Power

May 8, 2025
Add A Comment

Comments are closed.

Don't Miss

Tesla Model S Plaid Rivals Ferrari SF90 and Porsche 911 Turbo S

May 9, 2025

Tesla’s Insurance Division Faces Significant Challenges Amid Current Market Turmoil

May 9, 2025

Effortless Trailer Backup: Master Techniques for Smooth Maneuvering

May 9, 2025

Customized Porsche 911 Unveiled by eBay at Miami F1 Event

May 9, 2025
  • Facebook
  • Twitter
  • Pinterest
  • Instagram
  • YouTube
  • Vimeo
Popular
News

Kei Car Showstoppers Unveiled at Tokyo Auto Salon 2025 Event

By Donald B. SmithJanuary 17, 2025

FYI: The Tokyo Auto Salon 2025 unveiled some truly extraordinary kei car creations, proving once…

Texas Welcomes Tesla’s 125MW/250MWh Megapack Project for Renewable Energy Storage

November 16, 2024

Exclusive Look: 2026 Ferrari Roma Replacement Spotted in Camouflage

November 13, 2024

Spending $3,500 on a Counterfeit Dodge Ram Truck from China

February 11, 2025

Subscribe to Updates

Subscribe to our newsletter and stay updated with the latest news and exclusive offers.

About Us
About Us

At Automotive.fyi, we're a team of passionate car enthusiasts dedicated to delivering the latest news and information about the ever-evolving automotive industry. Our mission is to be your one-stop shop for all things cars, providing you with reliable, informative, and engaging content.

Facebook X (Twitter) Instagram Pinterest
Don't Miss

Tesla Model S Plaid Rivals Ferrari SF90 and Porsche 911 Turbo S

May 9, 2025

Tesla’s Insurance Division Faces Significant Challenges Amid Current Market Turmoil

May 9, 2025

Effortless Trailer Backup: Master Techniques for Smooth Maneuvering

May 9, 2025
New Comments
  • Scott Georgia on Tesla Faces Increased Competition for FSD in the Chinese Market
  • Towen on Tesla Faces Increased Competition for FSD in the Chinese Market
  • Bhill on Tesla Faces Increased Competition for FSD in the Chinese Market
  • Hollie22 on Tesla Faces Increased Competition for FSD in the Chinese Market
Facebook X (Twitter) Instagram Pinterest
  • About Us
  • Contact Us
  • Terms and Conditions
  • Privacy Policy
  • Disclaimer
  • Newsletter
© 2025 Automotive. All Rights Reserved

Type above and press Enter to search. Press Esc to cancel.