The 2024 INEOS Grenadier Experience at MAMA Spring Rally: A Fusion of Classic and Modern
We recently had the unique opportunity to get behind the wheel of the 2024 INEOS Grenadier at the Midwest Automotive Media Association (MAMA) Spring Rally. The Grenadier piqued our interest, blending the characteristics of a classic SUV with contemporary ergonomics, all wrapped in an appealing design. Below is a detailed account of our driving experience with this off-road beast on paved roads.
1. Aesthetic Appeal
Resembling the rugged design of a Land Rover Defender or Mercedes-Benz G-Class, the INEOS Grenadier stands out with its neo-classic charm. Unlike many modern SUVs, it retains a full-brick body style, complete with rain rails over the doors and the absence of air dams. A notable aesthetic feature is the embossed logo on the bonnet and distinctive round window frames. The Grenadier’s build quality is evident in the precision of its panel gaps and fittings. The clean, timeless dimensions and proportions contribute to its standout appearance.
2. Attention to Detail
The Grenadier is brimming with features designed for off-roading and overlanding. Its exterior boasts durable plastic trims that include mounting tracks for various accessories, such as shovels and traction boards. Large grip handles on the roof offer easy access to roof-mounted gear. Additionally, pre-wired connectors in the door tops enable the use of additional lighting, controlled by auxiliary switches in the cabin. The split swing gate and voluminous boxy luggage space add to its practicality for carrying substantial and dirty cargo. The interior features rugged details, including exposed nuts and bolts, switch guards, and robust paneling.
3. Comfort and Space
Considering the classic Defender’s cramped driving position, the Grenadier was a welcome surprise. The driver’s area features a hollowed-out dash for ample knee room and normally positioned pedals. Headroom is more than adequate. Notably, the driver’s seating position is slightly lower than in the G-Class, avoiding that high, perched feeling. In the rear, both legroom and headroom are generous, providing comfort that many traditional SUVs fail to offer.
4. The Old-School Feel
Equipped with solid front and rear axles along with a recirculating-ball steering system, the Grenadier provides a nostalgic, old-school driving experience. The SUV has substantial wind noise due to its boxy design, akin to vehicles like the Wrangler or Bronco. The slow, non-centering steering requires constant corrections to stay on course, making it reminiscent of vehicles from yesteryears. This, combined with significant body roll, emphasizes its classic off-roader identity. Despite its quirks, it feels more stable and comfortable than early models of the G-Class.
5. BMW Engines, Unconventional Sound
Powering the Grenadier is a BMW-sourced turbocharged inline-six engine, the B58, coupled with an eight-speed automatic transmission. While BMW vehicles with this engine are typically quiet and smooth, the Grenadier’s engine delivers a symphony of mechanical noises typical of older trucks. This might surprise those familiar with the engine’s usually subdued character in BMW cars. The Grenadier offers 282 hp, which feels adequate but could benefit from more power without hurting the already modest fuel economy of 14-15 mpg combined.
6. Targeted Appeal
The Grenadier’s unique driving experience and classic design quirks might be off-putting for some, but for its target audience, it’s exactly what they want. Buyers are looking for an SUV that not only looks like a classic but feels like one too, with enhancements in build quality, ergonomics, and technology. Ineos has succeeded in this goal, creating a vehicle that is a throwback in the best possible way. If the long-standing popularity of the G-Class is any indicator, Ineos should have no trouble making the Grenadier a commercial success.
In conclusion, the 2024 INEOS Grenadier stands out as a remarkable blend of old and new. Featuring vintage aesthetics, thoughtful details, and a comfortable yet classic interior, it offers an authentic off-roading experience with a touch of modernity. For those seeking a retro adventure vehicle, the Grenadier is a compelling choice that promises to satisfy nostalgic cravings.
